JELLY BEAN vs. DR. JEKYLL & MR. HYDE
 
Written For the SAFETY of our CHILDREN and the WELFARE of our DOGS
by C.W. Meisterfeld
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This book begins with a formula that is followed all too often in our society: Excellent Dog + Negative Training Methods + Permissiveness = Disaster. Through lack of socialization, dog abuse in the name of discipline and basic ignorance of canine behavior, people often turn wonderful puppies into aggressive maniacs. Meisterfeld brings this fact out of the closet, evaluates the causes and effects of aggression in dogs, and provides us with insights into the problem... the first step toward solving this atrocity. Understanding behavior abnormalities is the key to preventing them. This book has a powerful message, one that all serious dog people should hear.
(176 pages with colored graphs and photos. 6 x 9 hardcover. ISBN #0-9601292-5-1) $24.95
Cover notes from Jelly Bean versus Dr. Jekyll and Mr. Hyde:
One of the greatest joys in life is to have a happy, loyal dog as a companion. One of the greatest sorrows is to take a dog, who has turned dangerous, to the vet or humane society for destruction.
The dramatic and moving story of Jellybean illustrates how a healthy, loving and very intelligent dog can become schizophrenic through a series of traumatic experiences with traditional training methods and an abundance of permissiveness practiced by a well-meaning dog owner.
The key to a friendly, reliable pet, either starting from a new puppy or an older problem dog, is a system of psychological training based on the development of respect and trust between dog and man, where there is no room for punishment but only for positive reinforcement. In this way millions of dog bites can be reduced and many of our 'best friends' spared from a tragic fate.
What caused this dog to become schizophrenic? Was it:
- Hereditary due to poor breeding?
- A hormone upset, because he was not neutered?
- A rage syndrome?
- The wrong diet?
Could this dog be saved?... Or was he too dangerous and had to be destroyed?
Are you unknowingly conditioning your family pet to become another Dr. Jekyll & Mr. Hyde?
Understand why dog behavior problems are rapidly increasing! Learn how the principles and positive concepts, explained in this book, can prevent and even solve them without using punishment, pain or drugs.
Here's what the National Humane Education Society has to say about Jelly Bean Versus Dr. Jekyll and Mr. Hyde:
The Society Bookshelf
JELLY BEAN VERSUS DR. JEKYLL & MR. HYDE
by C. W Meisterfeld
MRK Publishing Petaluma, CA.
JellyBean illustrates how a healthy, intelligent dog can become schizophrenic through a series of traumatic experiences brought on by punitive training and over-permissiveness on the part of the owner or trainer.
According to author Meisterfeld, a canine psychoanalyst/therapist/trainer, the key to raising a friendly, reliable pet, whether it be a puppy or an older problem dog, is a system of psychological training based on building respect and trust between dog and man. There is no room for punishment in this system, only positive reinforcement.
The National Humane Education Society endorses the praise/reward system over harsh methods of animal training involving pain and punishment. As Mrs. Briggs often says, you can catch more flies with honey than you can with vinegar.
National Humane Education Society
211 Gibson Street, N.W., Suite 104
Leesburg, VA 22075
This Book Can SAVE LIVES!
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